Pouches & Laptop Cases

18 August 2026 · Ad copy for your first campaign with us, written from what has actually sold in your account.
One campaign with two ad sets, one for pouches and one for laptop cases. Each gets its own five pieces of main text and its own five headlines, written for that product. Every ad in an ad set carries all ten and Meta rotates them, matching the wording to the person, so the picture stays the only real difference between ads.

How to review: Anything with a pencil is editable, just click and type over it. Mark each one Approve or Reject. Your edits and choices save on this page automatically, so you can close it and come back. Then send Casey your picks.

Pouches Laptop Cases

Two quick things to confirm
We describe the pouches as Best-Selling and everything as Handmade in the UK. Both come from your own existing ads and product pages, we just want a yes before we run them again. One other thing: your site lists the Large laptop sleeve at the same dimensions as the regular one, 32.5 x 24.5cm. Is that right, or does the Large need updating? We mention two sizes in one of the ads.

A few of the new files need a re-export
Five of the Summer 2026 assets have wording burned into the picture that we would rather not run. Two pouch images and three raffia videos say "Sneak peek", and the two laptop images say "Your Laptop Case just got an upgrade". Both of those lines have run before and did not perform, so we would like clean versions without the text. The words then live in the copy above, where Meta can test them properly.

PouchesAd set one · 5 primaries + 5 headlines

Runs on the pouch and raffia creative.

Sends to /collections/the-ruffle-pouch

Pouches are the proven half of this. Your pouch ads have consistently made money, so four of these five build on ideas that have already sold for you. Meta rotates all five and learns which one lands with which person, so the picture stays the only real difference between ads.

Primary Text

P1 · The problem Edited

Everything you actually need lives loose at the bottom of your handbag. The Ruffled Pouch is your go to everyday organisation saviour, handmade in the UK from Irish linen with an aged brass zip. Card wallet, lip balm, hair clip, keys. All in one place you can find. Add a personal touch with a monogram embroidery.

P2 · Personalised gifting Edited

Discover the beauty of bespoke gifting with Clementine & Mint. Our much-loved Ruffled Pouches are handmade in the UK and finished with bespoke embroidery. Add a name, initials or a phrase and it belongs to them alone. Luxurious, personal, and made to be cherished.

P3 · Everyday versatility Edited

Where luxury meets versatility. Handmade in the UK from Irish linen, with an aged brass zip and our signature ruffle detail. Perfect for your everyday handbag essentials, toiletries, travel essentials, and even used as a clutch. Add a personal touch with a monogram embroidery.

P4 · Something you keep Edited

Some things you replace every year. These are not those things. Handmade in the UK from linen and cotton, finished with our signature ruffle and embroidered with a name. Carried, packed, unpacked, and carried again. The pouch you will still be reaching for years from now.

P5 · Your story Edited

Clem could not find a pouch beautiful enough to carry her everyday essentials. So she made one. Handmade in the UK, finished with the ruffle that became our signature, in three sizes from mini to maxi. Personalise yours with a name or initials. Made because nothing else was quite right.

Headlines

H1 Shop Our Best-Selling Ruffled Pouches Edited

Already proven. This exact line ran on your best pouch ad

H2 Made Uniquely Yours Edited

Personalisation, the thing that sets you apart

H3 Handbag Saviour, Evening Clutch Edited

Versatility, borrowed from your own wording

H4 One Pouch. Every Day. Edited

Short and memorable, the keep-it-forever idea

H5 Embroidered With Their Name Edited

Gifting, the angle that got the most clicks

Laptop CasesAd set two · 5 primaries + 5 headlines

Runs on the laptop case creative.

Sends to /collections/laptop-cases

The laptop cases have not had a proper run yet, so all five of these are new. We are moving the two ideas that work hardest for your pouches, personalisation and gifting, across to the laptop case, and putting your own reason for making it into words for the first time.

Primary Text

P1 · The problem Edited

Your laptop goes everywhere with you. What it travels in was never designed to be seen. Ours is handmade in the UK, featuring our signature ruffle detail, a soft tab closure and a large internal pocket. Room for your laptop, and a few of your everyday essentials alongside it. Add a personal touch with a monogram embroidery.

P2 · Personalised gifting Edited

The gift for someone who works from anywhere. Our Ruffled Laptop Sleeves are handmade in the UK, featuring our signature ruffle detail and a large internal pocket. Add a monogram embroidery and it stops being an accessory and starts being theirs. Luxurious, personal, and made to be used every day.

P3 · Beautiful and practical Edited

Beautiful is the easy part. It also has to do its job. A safe and stylish solution, handmade in the UK, with a soft tab closure that keeps your laptop secure. Featuring our signature ruffle detail and a large internal pocket for your everyday essentials. Add a personal touch with a monogram embroidery.

P4 · Something you keep Edited

You look at it more than almost anything else you own. Handmade in the UK, featuring our signature ruffle detail and a monogram embroidery of your initials. Carried to the desk, the kitchen table, the train, and back again. The laptop case you will still be using years from now.

P5 · Your story Edited

Clem got tired of carrying a laptop case she did not want anyone to see. So she made her own. Handmade in the UK, featuring the same signature ruffle detail as our pouches, and a large internal pocket. Add a personal touch with a monogram embroidery. Made because nothing else was quite right.

Headlines

H1 The Laptop Case, Made Uniquely Yours Edited

Moves your winning pouch idea across

H2 Monogrammed. Ruffled. Yours. Edited

Short and memorable. The monogram is in every photo

H3 A Laptop Case Worth Looking At Edited

Your own reason for making them, never used in an ad

H4 Safe. Stylish. Yours. Edited

Your own site wording, a safe and stylish solution. No claim to verify

H5 Handmade In The UK, Personalised For You Edited

Craft and personalisation together